From pixel to print…
Thought and strategy are our first steps to any project. We take the time to gain insight into our clients objectives and desired outcomes.
By understanding who you are, who you want to talk to, what you want to say and how you want to say it, allows us to rationally and creatively develop a strategy which connects, making great ideas a reality.
Our ethos…
We build brands to belong to.
We connect people to brands through experiences in any medium.
We celebrate new ways of thinking.
We continually strive for perfection in all we do.
We are THINKERS... Thought & strategy are the first step to any project. We take the time to gain insight into our clients objectives & desired outcomes. By understanding who you are, who you want to talk to, what you want to say & how you want to say it, allows us to rationally & creatively develop a strategy which connects.
We are CREATIVES... Making the complicated perfectly simple, is the beauty of creative communication, and is what provides a unique point of difference for your brand – what we do best! A campaign concept, superb design or an interactive experience that simply works is the power of creativity. Strong creative seamlessly flows across all mediums giving a clear, interesting & memorable message that connects with your audience every time.
We CONSTRUCT... With expertise and a passion for creative communication, we make great ideas a reality. Our multi-disciplinary in-house team deliver on brand, identity, print, digital, packaging, advertising, events and exhibitions while remaining focused on the objectives, brand and strategy behind the brief.
We CONNECT... Connecting your brand to your audience in a meaningful way is our objective – and measuring that success is important to us. We measure success by assessing the market’s response and evaluating the result based on the formulated strategy. We hit the mark – we’ve learned from our experiences. The results will follow.
Brand.
A brand isn’t just a logo or a tagline, it is the perceptions held about your business, product or service. We take a strategic approach to branding. We research, we discover, we delve deep into each project to understand what that brand needs to act like, to feel like and stand for, with the end user firmly in mind.
With knowledge, experience, and a methodical approach, our clients have the advice and instruction needed to achieve cohesion, consistency and increased brand equity.
Design.
We hold experience and abilities in a wide range of different graphic design disciplines. From the fonts we select to the colours we choose, we embrace each project with the same creative approach, though believe every project to be different and individual, keeping our concepts fresh, stimulating and challenging.
We have a strong background in print enabling us to select stocks, weights and printing techniques with end-to-end production of signage, packaging, point of sale, vehicle livery and event material.
With an undeniable passion for design we continuously strive to push the creative boundaries with the ability to not only deliver projects from beginning to completion, but to deal with client’s personally, meeting briefs and objectives on time, and on budget!
Digital.
We are in a complex and constantly evolving digital era. Castle & Confetti’s digital consulting services help clients understand, form and apply their business and marketing strategy in the digital environment. With a unique mix of business, marketing and technical skills, we have the tools and talent to effectively support and mentor clients on their digital journey.
Critical to the success of any digital activity is a solid understanding of the environment and the marketing techniques suitable to each brief. We work closely with our clients to identify these unique attributes and then audit, educate and implement our digital strategies, and deliver first class results.
Media.
As a multi-functional creative agency, we demonstrate strong conceptual and production capabilities. We are able to provide end-to-end execution of advertising and marketing campaigns, inclusive of a wide range of production services.
We have crafted, produced and deployed strategic campaigns for a diverse range of clients across a wide range of industry sectors. Our experience is in creating and delivering marketing campaigns above, and below-the-line, depending on the communication strategy, target audience and business objectives.